March 2009 (2)
Mar 31 2009 12:00PM
1in10: A case study in social media campaigning

After a few weeks of number crunching, we’ve now put together a full case study of our 1:10 campaign for International Women’s Day and the impact it had. I think the presentation below speaks for itself, but I would also like to...

Mar 11 2009 11:00AM
So, how did it go?

Friday morning, waiting for 1:10, was nerve-racking; When we asked all of you to change your status updates or tweet simultaneously, we really had no idea how it would go. As the time came however, it became apparent that it would all...