Our cookies statement | Amnesty International UK

Our cookies statement

Date Last Updated: April 2017

1. Interpretation

1.1 This cookie statement applies only to our Amnesty International UK websites ('the sites') that are under the parent domain of amnesty.org.uk  

Amnesty International UK is used as a collective name for:

  • Amnesty International UK Section Charitable Trust, (registered charity 1051681, company number 3139939)
  • Amnesty International United Kingdom Section, (company number 1735872) 
  • Amnesty Freestyle Limited (company number 02918065)

1.2 'we', 'us', ‘AIUK’ and 'Amnesty International UK' mean Amnesty International United Kingdom Section, a private company limited by guarantee, incorporated in England and Wales whose registered office is at Human Rights Action Centre, 17-25 New Inn Yard, London, EC2A 3EA, which owns and operates the Sites.  

1.3 Amnesty International UK does not capture and store any personal information about an individual who accesses this website, except where he or she voluntarily chooses to give Amnesty International UK personal information via email, or by using an electronic form on the website, or by enquiring about any of Amnesty International UK 's services.

2. Introduction

2.1 The Sites provide various services which include, but are not limited to providing:

  • information on and encouraging participation in Amnesty International UK's various campaigns to stand up for humanity and human rights and protecting individuals wherever justice, fairness, freedom and truth are denied
  • the ability to donate to support our work and join Amnesty as a member
  • an online community for like-minded people to take action together
  • event information and registration

2.2 The Sites are hosted within the EU and we take care to comply with the requirements of the Act relating to the personal information you supply on the Sites.  

2.3 For the purpose of the Act, we are the data controller. If you have any queries concerning this Cookie Policy or the way in which your personal data is used by us, please see our Data Protection Policy or contact our Supporter Communications Team via sct@amnesty.org.uk or on 020 7033 1777.

3. Cookies

3.1 What is a cookie?

A cookie is a small text file, which often includes a unique identifier that is sent to your computer or mobile phone (referred to here as a "device") browser from a website's computer and is stored on your device's hard drive. There are various types of cookies which perform different functions, such as remembering which items you have placed in your shopping basket or recording your browsing habits. The information recorded by the cookie is retrieved on the user's next visit to the site.

For more information about cookies, visit www.aboutcookies.org

3.2 Amnesty International UK cookies - how to manage cookies

Most web browsers will accept cookies, but if you would rather that we did not collect data in this way you can choose to accept all or some or reject cookies in your browser's privacy settings. Rejecting all cookies means that certain features cannot then be provided to you and accordingly you may not be able to take full advantage of all of the website's features and you may be prevented from completing, for example, a donation online. Each browser is different, so check the 'Help' menu of your browser to learn how to change your cookie preferences.

How to check cookies are enabled for PCs

Google Chrome

  1. Click on 'Tools' at the top of your browser window and select Options
  2. Click the 'Under the Hood' tab, locate the 'Privacy' section, and select the 'Content settings' button
  3. Select 'Allow local data to be set'

Microsoft Internet Explorer

  1. Click on 'Tools' at the top of your browser window and select 'Internet options', then click on the 'Privacy' tab
  2. Ensure that your Privacy level is set to Medium or below, which will enable cookies in your browser
  3. Settings above Medium will disable cookies

Mozilla Firefox

  1. Click on 'Tools' at the top of your browser window and select Options
  2. Then select the Privacy icon
  3. Click on Cookies, then select 'allow sites to set cookies'


  1. Click on the Cog icon at the top of your browser window and select the 'Preferences' option
  2. Click on 'Security', check the option that says 'Block third-party and advertising cookies'
  3. Click 'Save'

How to check cookies are enabled for Macs            

Google Chrome

  1. Click on 'Chrome' at the top of your browser window and select 'Preferences' options
  2. Click the 'Under the Hood' tab, locate the 'Privacy' section, and select the 'Content settings' button
  3. Now select 'Allow local data to be set'


  1. Click on 'Safari' at the top of your browser window and select the 'Preferences' option
  2. Click on 'Security' then 'Accept cookies'
  3. Select the 'Only from site you navigate to'  

Mozilla Firefox

  1. Click on 'Firefox' at the top of your browser window and select 'Preferences' options
  2. Then select the Privacy icon
  3. Now select 'Accept cookies from sites'

Microsoft Internet Explorer 5.0 on OSX

  1. Click on 'Explorer' at the top of your browser window and select 'Preferences' options
  2. Scroll down until you see 'Cookies' under Receiving Files
  3. Select the 'Never Ask' option

If your browser isn't shown above, please visit www.aboutcookies.org. If you want to delete any cookies that are already on your computer, please refer to the instructions for your file management software to locate the file or directory that stores cookies or visit www.aboutcookies.org

3.3 How do we use cookies?

On our websites, cookies record information about your online preferences, remember information about you when you visit our site and compile statistical reports on website activity. Some cookies are used that are essential in order to provide our services to you.

During the course of any visit to amnesty.org.uk, your navigation through the site is recorded by a cookie that is downloaded to your device. The information recorded is retrieved on a repeat visit to the site by checking to see, and finding, the cookie left there on the last visit.

Information supplied by cookies can help us to analyse the profile of our visitors and help us to provide you with a better user experience. Below we have set out the four categories of cookies that Amnesty International UK uses on our website.

These cookies are:

Strictly necessary cookies - These cookies are essential in order to enable you to move around the website and use its features. Without these cookies, services you have asked for, such as making payments for donations cannot be provided. These cookies do not gather information about you that could be used for marketing or remembering where you have been on the internet.

Performance cookies - These cookies collect information about how our visitors use the website, for instance which pages visitors go to most often, and if they get error messages from any web pages. They also allow us to record and count the number of visitors to the website, all of which enables us to see how visitors use the website in order to improve the way that our website works. These cookies do not collect information that identifies a visitor, as all information these cookies collect is anonymous and is only used to improve how our website works.

Functionality cookies - These cookies allow our website to remember choices you make (such as your login details or your choices in relation to our newsletters and subscriptions). Whenever these cookies are used we will notify you before using the cookie, providing more information about the functionality cookie to be used, and how it might improve your user experience. The information these cookies collect is usually anonymised. They do not gather any information about you that could be used for advertising or remember where you have been on the internet. AIUK doesn't currently collect this type of cookies. If we decide to do so in the future we will update this policy.

Targeting cookies - These cookies collect several pieces of information about your browsing habits. They are placed by our third party service provider [although we may also place a cookie that collects this kind of information]. All of the information that these cookies collect is anonymised, although they contain a unique key that is able to distinguish, for example, individual user browsing habits, or log if an individual user has clicked on a one of our suggested recommendations. These cookies can track your visits around the website, but they do not usually know who you are. They remember that you have visited our website and your browsing habits on our website to improve your experience, so that our recommendations are a better fit for you. This information is only shared between us and our third party service provider. Without these cookies, the user experience on our website will be less relevant to you and your interests.

a) Cookies set by our website CMS


Purpose / More Information




Cookie Agreement

Created when the 'OK to Continue' button is clicked in the cookies notice at the

top of page. Hides cookies notice on future visits




6 Months

AIUK Landing page take over


Used to take over the homepage with a popup style landing page on occasions

for important messaging




6 months

Financial transactions

Used to manage the payments for membership and donations




Expiry* - this is how long the cookie lasts. Some cookies expire when you close your browser, these are called Session Cookies. Others, called ‘persistent cookies’ have different lengths of duration (their ‘time-to-live’) and are maintained by the browser for a set period of time. Ie. If you have clicked ‘ok to continue’ on our cookies notice, you will not see this message again for 13 months if you access the site through the same browser and do not delete your cookies. For more information on expiration of cookies, see https://en.wikipedia.org/wiki/HTTP_cookie

b) First Party cookies set by our website


Purpose / More Information




Google Analytics

Amnesty International and Amnesty Decoders support the use of Google Analytics within the site so that we can monitor activity on our website.

Google Analytics cookies collect standard internet log information and visitor behaviour information in an anonymous form










2 years

10 minutes

2 years

30 mins


10 mins

6 months

Google Tag



Google analytics is deployed through Google Tag Manager.



10 minutes


Visual Web

Optimizer -



Visual Web Optimizer allows us to trial design variations on our website. The cookies tell us which version of the website you have seen. All information is kept









10 years

10 years


10 years

100 days

c) Third Party cookies set by our website


Purpose / More Information



We sometimes embed videos from YouTube. YouTube's use of cookies is governed by Google's privacy policy.

Expiry dates for these cookies vary from the session to 10 years







We sometimes embed videos from Vimeo

Expiration dates vary from session to 2 years




d) Pixel Tags

We use both Facebook and Twitter pixel tags. Pixel tags are used to track conversion from social media to our website. FInd out more about Facebook Pixels and Twitter Pixels

e) Marketing Cookies

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.


Purpose / More Information





Updates the counter of a website's social sharing features




2 years


4. Changes to this policy

Our Cookie Policy may change from time to time. This policy will be updated if there are any changes in our practice.

The amended version will be published on the Site.

This will replace any previous policy wording and all conditions and terms of use will be in force from the date of publication.